Brand Identity

Each of us has a proper name, specific physical attributes and attributes and a personality that make us unique and different from others.

Fortunately for brands it’s no different! From the logo to the design and the colors, from the tone of voice to the values that define and distinguish the brand from its competition.

The construction of an effective Brand Identity starts right here: from the definition of those graphic, textual and verbal elements with which the company wants to present itself to the public and with which it wants to distribute its message.

Brand Identity with Comunico Group

How does your company present to the public? Comunico Group identifies the characteristics and strengths of each brand and creates an identity set capable of communicating the values that represent it.

We give the mission and vision of your company a real dimension, building a clear, solid and structured brand identity: each element that constitutes identity identifies the personality of the company with originality and creativity, but above all with the right strategy.

Request a quote

What awaits you if you choose Comunico Group for your brand identity

Logo creation and restyling

The first thing that people see of the brand is the logo: for this reason it must be able to identify and represent the soul of the company.

Comunico Group creates logos with shapes, lines and colors, creating a symbol that communicates the values of the brand and makes it recognizable and memorable.

Creation and restyling of identity set, catalog, brochure

To communicate effectively your company needs much more than the logo. Comunico Group takes care of all the graphic works that make up the coordinated image of a brand. The passwords are two: recognizable consistency.

Packaging and merchandising

Packaging is an important tool for sales and communication: the personality of the brand, in fact, is also expressed through the colors, shape, and style of a product’s packaging. We create packaging and merchandising with a unique and distinctive style, capable of of attracting the attention of the consumer.

Trade shows and exhibitions

A booth must attract the attention of the visitor, lead him to discover the company and its products as a memorable experience. Comunico Group makes the personality of your brand emerge from the exhibition spaces and creates fittings that distribute and communicate the brand’s identity.

Our working method: everything under control

Market analysis and competitor benchmark

Identification of brand attributes (Mission and Vision), to define a unique and coherent Brand Identity

Target identification

Brand positioning on the reference market

Definition of the Brand Manual (visual identity – Tone of Voice)

Development of a cross-channel content strategy for brand promotion

Production and finalization of contents

The advantages of a Brand Identity by Comunico Group

Enhancing brand awareness
Development and affirmation of the brand’s reputation
Market positioning of the brand
Creating a relationship of trust with the public

A strong, unique and recognizable identity is an important ingredient in a brand’s marketing strategy. Comunico Group creates your Brand Identity giving it consistency, personality and recognition, to make the brand interesting for the public and competitive on the reference market.

Request a quote